I led the end-to-end design of an enterprise-grade CRM platform built to support large-scale eSIM operations across multiple customers, sub-customers, and platforms.

The system enables super-admins to monitor platform health, manage enterprise customers, configure products and plans, track real-time activity, and oversee revenue and inventory, all from a unified interface.

This case study showcases my approach to solving complex operational problems through clear information architecture, scalable UX patterns, and data-driven dashboards.

Due to NDA, branding and data have been modified while preserving the core product experience and workflows.